StrategyApril 20, 2026·10 min read
How Much Does Digital Marketing Cost in New Brunswick in 2026?
By Lesli Rose
"How much does digital marketing cost?" is the first question every NB business owner asks. Every agency dodges it. Here are real numbers based on what we actually charge and what the market actually pays in 2026.
Monthly retainers (ongoing work)
SEO
- Single-location small business in a small NB city: $1,250–$1,750/month
- Multi-location or competitive market (Moncton, Saint John): $2,000–$3,500/month
- Enterprise or regional brand: $4,000+/month
Google Ads / Meta Ads management
- Management fee: 15% of ad spend, or $500/month minimum (whichever is higher)
- Media spend: $1,000/month is the practical floor; $2,500–$5,000/month is where most small NB businesses land
Social media management
- One platform, 12 posts/month: $750/month
- Two platforms, 20 posts/month + engagement: $1,250–$1,750/month
- Full-service with ad integration: $2,000–$3,000/month
Email marketing
- Monthly newsletter + one automation: $500–$750/month
- Multi-automation + list growth: $1,000–$1,500/month
One-time projects
Websites
- 5–10 page small business site: $3,500–$6,500
- 10–25 page content site with custom functionality: $8,000–$18,000
- E-commerce (Shopify or custom): $6,000–$25,000+ depending on product catalog
Branding
- Logo + colour + typography: $2,500
- Full brand identity + voice + templates: $4,500–$7,500
- Rebrand of existing business: $6,000–$15,000
Total monthly budgets we see working
- Solo professional / small service business: $1,500–$3,000/month (usually SEO + a bit of ads or social)
- Growing small business (5–15 staff): $3,500–$6,500/month (full mix)
- Regional brand or multi-location: $7,500–$15,000/month
Red flags when shopping agencies
- "First page guaranteed in 30 days", impossible, and usually a bait-and-switch
- $199/month "SEO packages", nobody does real SEO at that price, it's automated garbage
- Long-term contracts with no opt-out, good agencies earn the next month
- No conversion tracking, if they can't show you leads, they're selling vanity metrics
- White-label subcontractors, if you ask who's doing the work and they dodge, walk away
What we charge
We're transparent about pricing, see our pricing page. We don't do contracts longer than month-to-month. We don't do discounts-for-commitments. The work either works or it doesn't, and the month-to-month structure keeps us honest.